Ads :: online ad
Green Sports Venues: IMU Ad
Shortly after the site launched, GreenSportsVenues.com developed an ad campaign to announce it as a critical resource for a sports business world that is relatively new to significant sustainability practices. The campaign—which ran on BallparkDigest.com, FootballDigest.com, ArenaDigest.com and others—was geared toward general managers, venue owners and stakeholders. It highlighted the importance of understanding the depth of environment-conscious decisions and long-term "green" initiatives within the sports industry.